Discover South Korea

South Korea — where misty mountain temples and pale-pink cherry blossoms meet neon skylines and palm-fringed islands.

Tucked into the southern half of the Korean Peninsula opposite one of the world’s most fortified borders, South Korea blends reminders of recent history with a forward-looking energy. Wander centuries-old Buddhist temples, stroll dreamlike cherry-tree avenues in spring or wake to salty air in sleepy coastal fishing villages. Travel farther to subtropical isles with palm beaches and jagged rock formations or dive into bustling Seoul, where neon skyscrapers, ancient palaces and tranquil hanoks share the skyline.

Korean culture extends worldwide: K-pop’s precision and K-dramas’ emotion captivate global audiences, while the cuisine — from fiery kimchi and sizzling BBQ to delicate rice cakes and smoky seafood stews — offers a delicious gateway to tradition. Ancient rituals and cutting-edge innovation coexist here, creating a warm, layered experience that stays with you long after you leave.